Optimisation of cars and trucks hire
Budget Rent a Car:: Website
CHALLENGE
Budget seeked a digital partner to technically manage the on-going support and maintenance of their existing websites in Australia & New Zealand. Budget also identified the opportunity to engage the digital partner to proactively consult and develop enhancements and provide industry insights to further optimise the websites to be the prominent channel to increase revenue and improve customer conversion.
SOLUTION
Although the relationship only just begun, Alpha Salmon has deployed a dedicated team to manage the handover of the existing websites seamlessly. We are now working closely with Budget to define several high level optimisation ideas to further improve site traffic through natural SEO and increasing the customer conversion.
RESULT
The management control of the Budget websites have been successfully transferred to Alpha Salmon and business as usual engagement have ensured little to no impact to Budget's current online activities.
WHAT WE DID
- Website Management duties
- Change Management processes
- Website feature enhancement
- Maintenance and Support
RUOK? Day
The RUOK Day program is an initiative set up by the STW Group and led by Gavin Larkin of thebrandshop.
Alpha Salmon believed in the cause and jumped at the chance to take part in the development of a web portal to support the program.
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Roche:: Sweet Talk
The Sweet Talk website needed to be updated to reflect an information portal to help diabetics in Australia.
Assist in understanding of diabetes awareness in Australia.
Distinguish and provide information that assist different stages of diabetes
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Dell Indonesia:: My First Lapie
Dell wanted to leverage on the success of the Unyu-Unyu campaign to further increase the emotional engagement with their Facebook fan base through sharing stories about their first Dell laptop. The Facebook app allowed fans to contribute their first Dell Lapie stories and share with their friends.
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